Grow Your Chiro Practice

How Communication Can Transform Your Chiropractic Practice: Dr. Lisa Goodman

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Discover how effective communication can transform your chiropractic practice from the inside out. In this episode, Dr. Lisa Goodman, author of The Manual for the Chiropractic Entrepreneur, shares actionable strategies for improving patient interactions, strengthening team dynamics, and fostering collaboration. Whether you’re navigating owner-associate relationships or enhancing the new patient experience, this conversation offers practical insights to elevate every aspect of your practice.

Topics Discussed

  • Dr. Lisa Goodman’s Journey from Advertising to Chiropractic Success
  • The Foundations of Effective Communication in Chiropractic, with strategies for improving conversations with patients and team members.
  • Navigating Owner-Associate Relationships with tips for building trust, addressing issues early, and fostering collaboration.
  • The Importance of the New Patient Experience and how to optimize every touchpoint, from first contact to in-office visits.
  • Building a Community-Centered Chiropractic Practice
  • Overcoming Common Challenges in Practice Ownership including insights on balancing responsibilities and delegating effectively.
  • Lessons on Mentorship and Growing the Profession
  • Specialization and Staying True to Chiropractic Roots 
  • Proactive Problem-Solving in Patient and Team Dynamics
  • Advice for New Chiropractors and Students: Networking, shadowing, and building relationships early in your career.

Resources Mentioned

The Manual for the Chiropractic Entrepreneur

About Lisa Goodman

Author of The Manual for the Chiropractic Entrepreneur, Dr. Lisa Goodman founded multidisciplinary clinic, Washington Park Chiropractic in 2006 in Denver, Colorado. Dr. Goodman is a Certified Chiropractic Sports Physician (CCSP) and Certified Prenatal and Pediatric Chiropractor (CACCP). In addition to being an avid golfer, she is TPI golf certified and works as part of the performance and recovery team of the USGA. She is a CrossFit L1 and CrossFit Kids Certified Trainer.

Passionate about growing our profession, Dr. Goodman enjoys teaching and mentoring the next generation of chiropractors. She is an international speaker on business development and pediatric sports chiropractic. Dr. Goodman is an instructor for the ACA Pediatrics Council Diplomate Program.

Prior to graduating as Valedictorian from Palmer College of Chiropractic West, where she was the Sports Council President, Dr. Goodman earned her undergraduate degree in communications from the University of Miami and had an exciting four year career in advertising.

Areas of special interest include pediatric chiropractic, youth athletes, golf biomechanics and fitness, prenatal care, strength training and business development.

https://www.instagram.com/drlisagoodman/
https://www.instagram.com/washparkchiro/

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