Struggling to attract new patients without breaking the bank? Dr. Tony shares how he built a thriving chiropractic practice using social media, patient education, and trust-based marketing—without relying on expensive ads. Learn practical strategies you can apply today to grow your practice organically and keep patients coming back.
Topics Discussed
- How social media can help chiropractors attract patients without expensive ads
- The power of patient education in building trust and long-term relationships
- Why consistency in marketing matters more than high production quality
- How to position yourself as the go-to chiropractor in your community
- The role of authenticity and personality in patient attraction
- The biggest mistakes chiropractors make with communication and how to fix them
- How to use Google, YouTube, and reviews to bring in steady new patients
- Why listening is the most underrated skill for growing a successful practice
- The importance of follow-up and accountability in patient retention
- How to stand out in a crowded market and get patients to choose you over competitors
Resources Mentioned
About Dr. Tony Ratkovic
Dr. Tony has been a chiropractor for 22+ years in a partnership practice that grosses approximately half a million dollars a year that almost runs itself. He started off doing “social media” for the office once the yellow pages started to die. Continuously does workshops (paid and unpaid), to help the community. And provides internships for local high school and college students to shadow him in the office. Lectures monthly (sometime more) for state re-licensing for chiropractors.